Mahindra 2-Wheelers has recently launched its much-awaited global scooter, the ‘GUSTO’ that has been developed entirely indigenously at its state-of-the-art R&D facility in Pune.
The name – GUSTO, is derived from the word ‘Gust’, which is a sudden strong current of wind, symbolizing the spirit of freedom. The host of consumer inspired technology innovations on the Gusto are thus expected to usher in winds of change in the way consumers experience scooters. The Mahindra GUSTO is India’s first scooter with a unique patented Height Adjustable Seat, making it easy for anyone to effortlessly adjust the seat height as per their individual needs.
GUSTO’s distinctive, bold and aspirational styling has its origins in Italy. It’s advanced (M-TEC) engine and vehicle design offer superior performance, efficiency, reliability, ride quality and comfort. It is packed with innovative features such as the Remote Flip Key, Find-Me Lamps, Guide Lamps, Bright Halogen Head Lamp with LED pilot lamps, easy Front Kick and a Quick Storage compartment, all designed to provide a delightful consumer experience.
The elaborate design process involved extensive consumer research, and the leveraging of deep consumer insights. The GUSTO has undergone rigorous validation and testing over many months.
The GUSTO is being launched at an extremely attractive introductory price of Rs 43,000 (Ex-showroom Delhi) for the GUSTO Dx variant. The top end GUSTO Vx variant is priced at Rs 47,000 (Ex-showroom Delhi). The GUSTO will first be launched in the Northern and Western parts of the country. It will then be rolled out in phased manner to the rest of the country over the next few months.
The coming months will also see the GUSTO being launched globally across South Asia, Latin America and Africa.
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