Triumph to enter India in 2012


British iconic motorcycle maker Triumph officially announced its plans to enter the Indian market in 2012, with up to 8 models. Triumph considers setting up an assembly facility here and will also establish dealers to sell their bikes in India.

“India is a very important motorcycle market and Triumph has assessed it carefully before deciding to step in. We see it as the next step in our global business model. The appointment of Ashish Joshi is a signal of our seriousness about success in India. I wish him the best and look forward to comprehensive growth from the Indian market,” Nick Bloor, CEO of Triumph Motorcycles, UK, said.


Triumph will be importing the bikes through CBU channels and the bike maker could opt to launch bikes with capacity of 800 cc and more as they won’t have pass through the lengthy homologation process that is mandatory for CBUs with capacity lower than 800 cc. No information on the official launch or the models to be sold in India has been disclosed yet but we expect the Rocket III and Triumph Bonneville could be the bikes that might be available to bike-enthusiasts.

Also see – Triumph Motorcycles to launch in India