Mahindra and Mahindra’s Scorpio achieves milestone. Records highest ever sales figure in a fiscal year since the time it debuted in India – 50,000 units. Last year, the Mighty Muscular Scorpio garnered 43,451 units, which signals a growth of 17 per cent. Keeping in mind that a myriad of vehicle lose their popularity over the years, after all these years the Scorpio SUV is still moving from strength to strength.
“This is a very proud moment for us, as the iconic and trend-setting Scorpio has achieved yet another milestone in the tenth year of its exceptional journey. This achievement reaffirms the brand’s popularity and confidence that consumers have reposed in the brand. Today, the Scorpio is one of the most admired and awarded brands within the Indian automobile industry,” said Pravin Shah, chief executive, automotive division, Mahindra & Mahindra.
The Scorpio’s iconic status can also be gauged from its one million fans on Facebook. The brand’s popularity is also evident on the Scorpio YouTube channel which has garnered almost 1.5 million views. The magic of the Scorpio is further seen in the array of impromptu fan clubs initiated by customers in the virtual and real world over the years.