Mahindra & Mahindra recently at the biennial show of the Indian automotive industry, the 2016 Auto Expo introduced its new HCV truck series, ‘BLAZO’ with Fuelsmart Technology backed by a superior mileage and service guarantee.
With the new brand, Mahindra expects to gain a market share in this segment dominated by Tata Motors and Ashok Leyland. The BLAZO range comprises of tippers and trucks starting from 25-tonne till the range-topping 49-tonne variants. A single sleeper cabin is equipped with tilt and telescopic steering and HVAC (optional). With gradeability of 20.7%, the BLAZO will easily navigate inclined roads.
For the first time, the CRDe engine coupled with multi drive mode features. The Multimode feature will have three modes – Turbo, Heavy and Light, and the driver can switch between these as per the load and road conditions. Using this Fuelsmart Technology, the BLAZO will deliver more mileage, so you save on fuel cost & earn more.
The existing range of HCV trucks comprising of TRUXO multi axle trucks, TORRO Tippers and TRACO tractor trailers will continue to be available in its entirety.
The company also announced a superior mileage guarantee on the BLAZO truck, tipper and tractor trailer series and a 48-hours back-on-road breakdown service guarantee. Popular Bollywood star, Ajay Devgan was announced to be the face of the new campaign for BLAZO series.
The Loadking Optimo Tipper version was also unveiled. This tipper is categorized under Light Commercial Vehicle category, and can be used for applications in construction material and sand mining areas, apart from a Cargo variant.
The tipper will be powered by the same 2.6-litre CRDe engine developing a max power of 78 hp and 205 Nm of torque coupled to a 5-speed gearbox, which powers the cargo and container variants. The Loadking Optimo Tipper can lift upto a Gross Vehicle weight of 6255 kgs with payload capacity of 2985 kgs.
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GALLERY: Mahindra CVs @ 2016 Indian Auto Expo
Mahindra BLAZO Series
Mahindra Loadking Optimo Tipper