Tata Motors has officially released a teaser sketch image of the production model based on the Kite5 compact sedan concept, christened as ‘Tata Tigor’.
The TIGOR is the next offering of the IMPACT design language and is targeted at young, talented and confident individuals who express their individuality with a unique style of their own. It will cater to a design and attitude led consumer and will be India’s 1st ‘Styleback’.
Announcing the name Tata TIGOR, Mayank Pareek, President, Passenger Vehicle Business Unit, Tata Motors said –
“After HEXA, we are speeding towards our next market introduction, the Tata TIGOR which opens a new category of style and attitude in this segment. The break-free design dynamics of Tata TIGOR makes it India’s 1st ‘Styleback’. We will announce its commercial launch soon and are excited to see the IMPACT of the ‘Styleback’ on our customers.”
The TIGOR Styleback introduces a radical new silhouette to the segment, which is dominated by boxy cars. The TIGOR Styleback will be a game changer in the segment, with an unbeatable combination of style and substance.
The Tata TIGOR compact sedan is due to make it’s official launch in India in the next couple of months, probably by March / April 2017.
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