Tata Motors launched the all important GenX Nano in the market last week. This GenX Nano is very important for Tata Motors as this is an attempt to revive sales of the Nano, which had fallen drastically over the last few months. Tata put in more R&D into the Nano and developed the GenX Nano, in order to attract more consumers, especially the younger customers.
The GenX Nano has received pretty good response from the public and many people have expressed their liking towards the car. Tata Motors took the Nano back to the drawing board and made many cosmetic changes to it before launching it as the GenX. The GenX Nano boasts not only of cosmetic changes, but also a few mechanical changes, and one Major Mechanical change.
Tata Motors has Provided an AMT (Automatic Manual Transmission) gearbox as an option in the GenX Nano. Tata Motors is calling their AMT gearbox, the Easy Shift and this gearbox sends drive to the rear wheels. Powering the GenX Nano is the same 624cc twin-cylinder petrol engine found on the earlier Tata Nano, it produces a maximum power of 38PS at 5500 RPM and a maximum torque output of 51 NM at 4000 RPM, drive is sent to the rear wheels through a 4-speed Manual Gearbox as standard, but as said earlier, Tata has also given the option of a 5-speed AMT gearbox.
At the launch event, alongside the GenX Nano, Tata displayed a custom GenX Nano which was outfitted with many accessories. Most of these accessories would be termed as overkill if one would ask me, but Tata Motors has anyway gone ahead and listed these accessories in their order form as they feel that the customization option will increase the appeal of the car. One can opt for any of these accessories to be fitted on their GenX Nano from the factory
- Body kit – Rs. 19,900/-
- Spoiler – Rs. 5695/-
- Alloy Wheels (Set of 4) – Rs. 12,000/-
- Decals – Rs. 1850/-
- Sun roof – Rs. 15,775/-
- Door visor – Rs. 833/-
- Remote controlled hatch release – Rs. 2700/-
- Seat cover – Rs. 5400/-
- Infinity motif carpet – Rs. 1590/-
- Cushions – Rs. 910/-
- Portable navigation device – Rs. 9500/-
- Vacuum cleaner – Rs. 1995/-
- Air freshener – Rs. 90/-
Yes, a Spoiler, a Body kit and a Sun Roof on a Tata Nano may seem like overkill to me, but there are many people out there who would love these accessories, and we feel Tata has done the right thing to increase the appeal of the Nano. Priced between INR 1.99 – 2.89 lakhs (ex-showroom, Delhi), the GenX Nano will go head to head in competition with the Maruti Suzuki Alto 800 and the Hyundai Eon.
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Also see: Tata GenX Nano launched – price starts from Rs. 1.99 lakh
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