Maruti Suzuki has entered into the luxury car segment (For more info Maruti Suzuki Kizashi – Feb launch). Maruti has launched its luxury car Kizashi on 2.2.2011 into the Indian market. Kizashi will be available in tow variants. Introductory price of manual variant is Rs. 16.5 lakhs and the automatic variant is Rs. 17.5 lakhs. This petrol engine car will be imported from the manufacturing unit of parent company Suzuki in Japan. Bookings for Kizashi have already started and the deliveries will start from March. Kizashi in Japanese means ‘sign of great thing to come’. Kizashi is going to compete with the already established cars in luxury segment like Honda Accord and Toyota Camry. Kizashi is going to be another alternative for the rich people in India to choose in the luxury car segment. Though Kizashi car is being imported from Japan, there is a plan to taken assembling of car in India in future. Though the introduction of Kizashi car increases the portfolio, Maruti Company will not neglect the small car segment which is very important to the company. Interest rates and commodity rates are already increasing and if the excise duty on cars is increased in the coming budget, there would be additional burden on the car industry.
Special features of Kizashi
- Kizashi car gives a mileage of 12.53 kmpl
- It has 6 speed manual / Auto transmission
- Picks up 100 kms speed in just 7.8 seconds
- Kizashi also has safety features 6 airbags and also have 7 speakers.
- Will be imported as a CBU (Completely Build Unit) from Japan
- Price is Rs. 16.5 lakhs for Manual and Rs. 17.5 lakhs for Automatic
- Is available in only three shades: White, Black & Silver
- Is powered by a 2393cc DOHC VVT engine: 178 Bhp with 230 Nm
- Safety features: 6 Airbags, ABS, EBD, ESP and Hill Decent Control
- Features dash integrated MP3 music system with 4 peakers
- Features dual zone automatic climate control system
- Gets huge 17 inch alloy wheels and boot integrated sporty spoiler.
Colours of Maruti Kizashi
Maruti Suzuki Kizashi is available in three Colours:
- Premium Silver Metallic
- Super Black Pearl
- Snow White Pearl
Variants of Maruti Kizashi
Maruti Suzuki Kizashi has been launched in two variants:
- Maruti Kizashi with six speed manual transmission
- Maruti Kizashi with six speed automatic transmission
Price of Maruti Kizashi
- Maruti Kizashi Manual – Rs. 16.5 lakhs.
- Maruti Kizashi Automatic – Rs. 17.5 lakhs.
Bookings and Delivery of Maruti Kizashi
The company has already started bookings for the Kizashi and deliveries will begin in March 2011. Kizashi can be booked with an initial deposit of Rs 50,000/- at any Maruti Suzuki Dealers immediately.
Press Release of Maruti Kizashi
New Delhi, 2nd February 2011: Maruti Suzuki India Limited, the country’s largest car manufacturer today unveiled it’s much awaited luxurious and sporty sedan, ‘Kizashi’. Kizashi is the company’s first offering in the upper end of the Indian car market. Kizashi offers an excellent packaging of feature rich luxury, style and sporty performance. It is manufactured at Suzuki Motor Corporation’s Sagara plant in Japan and will be imported into India as a Completely Built-up Unit (CBU). After its launch in Japan in late 2009, the Kizashi was introduced in the US.
Kizashi will be available in India in two variants: Manual Transmission (MT) and Continuous Variable Transmission (CVT). At the launch, Shinzo Nakanishi, Managing Director and CEO, Maruti Suzuki India said, “The Kizashi is a major step forward for Maruti Suzuki. With the launch of this luxurious sporty sedan, Maruti Suzuki is able to offer an international car to top-end customers in India. I am delighted to note that most previews by auto experts here have been positive, appreciating the Kizashi’s stylish looks, sporty performance and luxurious feel. We are fully geared to delight customers in a segment where we have been absent so far.”
Kizashi delivers a sporty performance thanks to its powerful engine. The agility and performance is well complemented with a sporty look and profile of the Kizashi. With the array of top-end features Kizashi compares well with the premium luxury sedans in higher segments. The imposing front grille, compact and sleek exteriors coupled with exclusive interiors makes Kizashi stand tall among competing brands. The Kizashi aptly reflects the sporty DNA of Suzuki Motor Corporation in the styling and performance.
The Kizashi is powered by the celebrated 2.4 litre DOHC J–Series engine that ensures potent performance (maximum output: 178 PS @ 6,500rpm and a maximum torque: 230Nm @ 4,000rpm) while offering excellent fuel efficiency of 12.53 Kmpl (CVT) and 12.45 Kmpl (6-speed MT). The Kizashi will be available in ‘Snow White Pearl’, ‘Super Black Pearl’ and ‘Premium Silver Metallic’ colors. The Kizashi will give customers a choice of Continuous Variable Transmission (CVT), which further promotes fuel economy along with a superior driving experience. The 6-speed Manual Transmission (MT) is tuned for the true driving enthusiast to give a taste of Suzuki Motor Corporation’s high technological competence.
The performance and handling of the Kizashi shall reflect the benefits of testing and tuning conducted in diverse conditions around the world. Kizashi has been tested in some of the most extreme conditions, like cold-weather trials in Minnesota and hot-weather trials in Death Valley, USA. Kizashi’s handling has been honed on challenging country roads in the United Kingdom and on autobahns in Nürburgring, Germany. Kizashi has been developed with special emphasis on combination of sportiness and elegance in its design, smoothness and quietness befitting a vehicle in this class and superior engine performance and fuel efficiency.
More pictures of Maruti Suzuki Kizashi –