Skoda’s award winning entry level sedan, the Skoda Rapid successfully completed one year in India, amidst an overwhelming response from its customers. To celebrate this success, Skoda will be introducing exciting offers on the Rapid beginning from this week and will be availed at all Skoda dealerships across the country.
A major milestone in Skoda Auto’s 2018 growth strategy, the Skoda Rapid was first introduced in India in November 2011. This global debut of the Rapid in India reinforced Skoda’s commitment to the Indian market. It filled the C-segment void, with its superior built, comfort, ride quality and exclusive features tailored for the Indian customers. The new compact saloon model was ‘Made in India and Made for India’, which has since become a cornerstone for the Skoda line-up.
“Rapid has been a key contributor for the growth of Skoda India this year and will continue to be one of our prime offerings in future. Since the launch, the car has received positive reception from its consumer, auto experts and this makes us very proud as an auto manufacturer. The competitive and dynamic nature of the C-segment market was the true proving ground for the car and the Rapid has done extremely well in the given scenario. – Says Mr. Kamal Basu, Head – Marketing, Skoda Auto India Pvt Ltd.
He further added, “Rapid has been a special car for us and we are happy with its success so far. On Rapid’s first anniversary, Skoda wishes to celebrate with its customers and therefore has introduced attractive offers, which will give them a better value proposition.”
Post its launch, the best -selling Rapid took home many deserving coveted automotive awards like the Top Gear – Family Car of the year 2011, ET Now Zigwheels – Compact Sedan of the Year, Bloomberg Autocar – Best Saloon car of the Year 2012, Car India – Diesel Sedan of the Year, Vicky.in – People’s Choice Award – Sedan of the year 2011. Aimed at the Indian customer, it won the hearts of many families with its attractive design, ample space, excellent safety equipment and technology. Coupled with an attractive price proposition, the Rapid proved a boon for city-dwellers, as it also doubled as a family car for weekend getaways.
So don’t miss an opportunity to own a Skoda Rapid, bundled with great offers. To avail them, customers will need to get in touch with authorized Skoda dealerships across the country. Skoda Auto India has 106 exclusive dealerships nationwide.