Well, if you have heard the tale you may know that it was Seven at one blow, but we are not talking about the fairy tale here, but in fact that`s the number of Discovers Bajaj plans to launch in this financial year. Bajaj already has 5 variants of the Discover and has proved to be a big hit, but it seems Bajaj Auto is still not done with it yet. As competition is launching more models in the 100cc segment Bajaj does not want to risk its share considering the success of the Bajaj Discover.
Rajiv Bajaj, MD, Bajaj Auto expressed the plans to launch 6 new Discover variants of which 4 will be placed in the price range of INR 40,000 to 50,000 which will be targeted at average users which forms a larger user group and 2 will be placed in the price range of INR 50,000 to 60,000, which will be targeted at premium commuter bike segment.
Although the plans are all set to launch the 6 variants, starting from July this year, Bajaj has yet to decide which variant to launch and at what time. Maybe it will consider factors like market statistics, response from the buyers and moves of the competitors to plan the launch. Also the pricing of the bikes will be depending on similar factors.
All said and done, Bajaj will certainly be having a busy schedule in the coming year and buyers can hope to get surprised after every launch.
Check out more pictures below the jump.
Source – BusinessStandard