As the demands for luxurious cars in the Indian market is increasing, luxurious automobile manufacturers are continuously working to introduce their range of cars in the Indian market. Mercedes has sold around 11 million cars globally out of which over 23000 units are already sold in India. Mercedes E-Class being a luxury executive sedan in its segment was launched at the Eden Club, Mangalore on 13th July 2013.
The launching ceremony of this luxurious Mercedes E-Class was also joined by Mr. Eugene Rent, Managing Director of Eden Club, and Commander G P Mascarenhas-Manager of Eden Club and was organized by Sundaram Motors Bangalore/Mangalore. Speaking to one of resources of Team Mangalorean, Mr. Bejoy Ravindran (Deputy Manager Sales) said that “they are happy with the sales of Mercedes-Benz car models in Mangalore. Mangalore has the potential, and so we want to expand our business here. We have already established very good relationships with our present clients in Mangalore, and we want to introduce many other new models to them. We had very good sales in the past on our earlier models. With the launching of this new E-Class luxury sedan, Mercedes Company is setting the trends in the fields of safety, design, and efficiency. In the line with this, Mercedes has retained the ‘E’ to represent the top position in this demanding environment”. It was perfect monsoon weather with slight drizzles that kept the open-air party atmosphere cool this car and in high “spirits” with sumptuous food. The presentation was big, bold, glittering and expensive- just like the E-Class Sedan.”
Mercedes E-Class would create a new dimension in the luxurious segment which has been designed to provide comfort, safety and efficiency. It has also been featured with new efficient engine, intelligent assist system and a new sportier look.