Maruti has found a smart way to co-exist old Swift Dzire

India’s leading car manufacturer, Maruti Suzuki India has unveiled the new Swift Dzire today, which is the second-generation Swift Dzire in India. New Swift Dzire launched at a starting price of Rs 4.79 lakh. These are introductory prices and will go up in the following months

The previous version of the Dzire will continue to be on sale but Maruti intends to rename it and sell it to fleet operators. The new Dzire borrows heavily from its hatchback cousin, the Swift – both inside and outside.

New Swift Dzire comes with a smaller boot, it may not fit the needs of the cab / taxi operators who need large boot for commuting of passengers with larger luggage needs. To keep this in mind, Maruti Suzuki has announced that it will continue certain variants of older Swift Dzire along with the new Swift Dzire.

Maruti Suzuki Dzire Luxury at 2012 Auto Expo

Since the new Dzire had also been named as Maruti Swift Dzire, the older Dzire will be re-named soon, something like we saw with the old Ford Fiesta being renamed to Ford Fiesta Classic after the new car was also launched while the old one was not phased out. This is a big revelation as there has been a speculation, whether Maruti will phase out old Swift Dzire after launching the new one. The official announcement clarifies the doubt.

One catch here is that the prices of the old Model of Swift may not go down as it still remains larger than 4 meter and still attracts the higher excise duty compared to the new Swift which is loaded with better features and better quality at a killer price. The old Dzire will most likely be available only in Diesel variant that too with limited trim levels. The existing bookings of the Swift Dzire sedan which are yet to be delivered will be handled in the same way as the Swift bookings were handled when the new Swift was launched. The customers will be given an option to convert their existing bookings to the new Swift Dzire bookings if they like or they can still get an old Dzire until they are available.

Also for the availability, the deliveries of the New Swift Dzire start immediately with the bookings also open for the new Dzire. The new Dzire production capacity will be gradually adjusted as per the demand for the car. Looks like Maruti has done the right thing by keeping the two cars selling in parallel as it will save some commercial car customers from going to rival brands.

 

Also see – New Maruti Swift Dzire launched at Rs. 4.79 lakhs