The Japanese auto giant, Honda Motors announced earlier yesterday, that they will be destroying all the 1400 cars which were damaged due to Thai floods, giving relief to Honda car buyers around the world. Honda Motors has two plants in Ayutthaya, Thailand and due to recent floods in the region (worst in 70 years history), all the 1,400 Honda cars lying in these plants were submerged in water.
It was speculated earlier that Honda Motors will not be destroying the damaged cars, instead would send them back to the manufacturing unit and repair them by replacing faulty or damaged parts. Honda Motors would then sell these repaired cars as brand new to various buyers across the world.
However, it was a suspicious issue to the Honda car buyers across the globe but by considering the brand value & trust, company offers the relief to their buyers. It would distort the gained global reputation of the Honda and diminish the customer’s faith level.
The official sources appealed to the customers to not panic or be doubtful for the new Honda cars as they are in the process to destroy all the 1400 damaged Honda cars. The company will start destroying the cars in very eco friendly manner at its Rojana Industrial Estate units. It will take several days. Before destroying the damaged cars the functional spare parts will be kept aside for future use.
A senior Honda official stated, “We would never fix up the damaged cars and then sell them as brand new units or even donate them to an organization to prevent them from entering the market. That would tarnish our long-standing reputation.”
Also see – Honda India halts production of City, Brio to follow