Chinese auto major Great Wall Motors is hinting at entering the Indian market. The automaker looks likely to kick-off its Indian operations by 2021-22. This has come after rival automaker SAIC announced its entry here last-year.
MG Motors, owned by SAIC, are in queue to launch their first product, a mid-size SUV, in mid-2019. Its Indian manufacturing facility is located in Halol, Gujarat and will begin work soon. Coming back to Great Wall, the automaker has conducted multiple studies in the last five years before coming to the decision.
Great Wall did a fair amount of work in appointing Mr. Kaushik Ganguly as its head of operations. Mr. Ganguly worked as a senior executive in Maruti Suzuki’s product planning department. Great Wall, like most of the major automakers here, will be eyeing the SUV segment and the electric vehicle segment, both of which are of huge potential in India.
About Great Wall, they have two mass market brands, namely Great Wall and Havel. In addition, there is also an luxury brand Wey and an EV brand ORA. There is speculation that the automaker will be bringing the ORA brand to India alongside Great Wall.
We can expect the automaker to announce its entry to the Indian market soon. Great Wall will look to find a suitable place to set up their plant here and do their homework in appointing their product planners. Rumours have arisen that Great Wall will be bringing a compact crossover SUV and a premium SUV as their first products when they start their operations in India by 2021-22.
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