In yet another effort to expand the customization option to their car, Maruti Suzuki introduced iCreate, a personalization concept, with Swift. iCreate empowers the consumers to tailor-create their Swift using an extensive range of 120 distinct accessories.
With this newly launched personalization program, buyers can opt for roof wraps and hood stripes, an aero kit consisting of front, side and rear underbody spoilers and a roof spoiler. Small decorative fitments are also available, such as headlamp garnish, front grille garnish and back door garnish, as well as window frame kit, door visors and body side moldings.
The iCreate offers over 10 seat covers in personalisation options, also include neck and back cushions, designer floor mats, transparent floor mats and steering wheel cover. The flocking kit is available to give the dashboard and pillars a sporty look with ambient lighting. A styling kit adds wood trim to the passenger-side dashboard, central air vents, lower centre console and the door panels.
Other customization of accessories include a fitment of armrest, window sunshade, a touchscreen infotainment system with Apple CarPlay, rear seat entertainment system, IRVM with reverse park assist system, air purifier, extreme vision bulb and more. For enhanced sound quality, you can add a bass tube, 270-watt speaker, 700-watt 4-channel amplifier, 140-watt active subwoofer and 1000-watt DBX 30.3 subwoofer are available.
Commenting on ‘i Create’ for Swift, Mr. R S Kalsi, Senior Executive Director (Marketing & Sales), Maruti Suzuki India said, “At Maruti Suzuki we believe in setting trends, leading the industry and giving an exclusive personalization experience to our customers. ‘i Create’ is a revolutionary tool for car enthusiast who love to flaunt their individuality on their cars. After the success of ‘i Create’ on Vitara Brezza, we are introducing it on Swift, which will empower the young and dynamic customers to create their own impression on their Swift.”
The iCreate program for the Swift is available on the Maruti Suzuki official website and at dealerships. A unique personalisation experience can also be viewed online, check PDF.
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