Mahindra Thar 700 (Signature Edition) launched at Rs. 9.99 lakh

Mahindra & Mahindra Ltd. launched the Thar 700, the last batch of 700 units of the iconic 4×4 off-road SUV in its current avatar. It comes packed with unique and differentiated features & will be competitively priced at Rs. 9.99 lakhs, ex-showroom Delhi.


The Thar 700 aptly marks the 70 years legacy of Mahindra, as its lineage traces back to 1949 when the first Mahindra vehicle was built in India. The Thar with its go anywhere capability is a true-blue off-roader and a typical Mahindra breed that exemplifies the company’s rich 4×4 heritage.

The Thar 700, a limited special edition of the iconic brand, will be available in an all new Aquamarine colour, in addition to the popular colour of Napoli Black. The highlight of the Thar 700 will be a special badge on the vehicle with signature of Mr Anand Mahindra, Chairman – Mahindra Group.


To further enhance its appeal, the Thar 700 will sport the following exterior and interior changes:

  • Stylized 5-spoke alloy wheels
  • Decals on the side and bonnet
  • Black finish on the grille
  • Silver finish on the front bumper
  • Leatherette upholstery with THAR logo on the front seats
  • Anti-lock braking system (ABS)


The Thar 700 can be booked at any authorised Mahindra dealership or online via

To read more on Mahindra TharClick here


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