Launched in October-2015, Mahindra Mojo was only available in top 4 cities – Bangalore, Mumbai, Pune and Delhi. As a part of a phase-wise launch strategy, the company has now launched its flagship motorcycle in 15 more cities.
The 5 new markets for the Mahindra Mojo are Ahmedabad, Chandigarh, Chennai, Coimbatore, Goa, Gurgaon, Hyderabad, Indore, Jaipur, Kolkata, Lucknow, Madurai, Nagpur, Vijayawada and Visakhapatnam. There are reports that the company has already ramped up the production of its 300cc motorcycle, thus, expect the Tier-II cities to join the list in very soon.
However, we know the recently launched Royal Enfield Himalayan has become a nightmare to the Mojo for the coming months, thus, in order to counter the Himalayan effect, Mahindra has geared-up to launch in 15 newer markets.
Refresher: Mahindra Mojo is powered by a liquid cooled, 300cc, EFI single-cylinder engine with a 4-valve DOHC and mated to a 6-speed gearbox. This unit churns-out a peak power of 27 bhp at 8,000 rpm and 30 Nm of peak torque at 5,500 rpm. A total of 3 colours are on offer – Glacier White, Charcoal Black, and Volcano Red.
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