Mahindra Genio range launched for global market

Mahindra and Mahindra Ltd., one of India’s leading automotive brands, today announced the global roll-out of the Mahindra Genio range of pick-ups. Developed to cater to the evolved needs of the small and medium entrepreneurs (SMEs) and businessmen alike, the Genio is a versatile, next generation pick up.

Mahindra Genio is powered by a powerful 2.2L mHawk diesel engine that generates max output of 120 bhp and 290 Nm torque. In order to be able to compatible with international markets, Mahindra Genio is also available in Euro 3 and Euro 4 compatible variants. Mahindra is working on launching Euro 5 compatible Genio by next year.

The Genio features alloy wheels, integrated roll-over bar, tilt steering, Dual Airbags (optional), ABS DDAS (Digital Drive Assist System) displays current mileage, date, time, inside and outside temperature, relative humidity and fuel level, height adjustable drivers seat, cruise control, foldable flight trays, charging points, 2 DIN audio system (compatible with SD cards and USB sticks), steering mounted controls, cargo box and 4-wheel drive (optional).

“This is a proud moment for all of us at Mahindra as it marks our very first global launch in India. Manufactured at our world class plant in Chakan, the Genio incorporates a high level of technological excellence, both in terms of power and styling. This next generation pick up launched to much critical acclaim in India and is now all set to be marketed worldwide,” Dr. Pawan Goenka, President, Automotive and Farm Equipment Sectors, Mahindra, said.

Also see – Mahindra Genio DC (Dual Cab) pick-up launched