Hero MotoCorp joins hand with Erik Buell Racing

Hero MotoCorp joins hand with Erik Buell Racing

Hero MotoCorp Ltd. (HMCL) in an official press conference in New Delhi India on 22nd February 2012 announced its partnership with Erik Buell Racing (EBR) a US based company specialising in design and manufacture of superbikes. As part of this partnership, HMCL will receive technology and designing support to develop its future models.

Hero MotoCorp is developing a concept hybrid scooter called ‘Leap’, showcased at the recently-concluded Auto Expo, in collaboration with EBR and will enter the racing arena by sponsoring two teams: Team Hero and AMSOILHero at the AMA Pro Racing National Guard Superbikes Championship.

Mr. Erik F. Buell, Chairman and CTO of EBR, said “EBR is delighted to partner with a company as iconic as Hero MotoCorp. Both HMCL and EBR share the common commitment to manufacturing world-class two-wheelers with technology of the future.”


Also see – Hero Motocorp renames its popular motorcycles

Honda declares war on ex-partner Hero, targets No. 1 spot

Mohammed Asrar

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Mohammed Asrar is a auto enthusiast, blogger, author, and business person. In addition to being the founder of this website, Asrar is also a MBA graduate, holds a degree from Bangalore University. His personal interests beyond the automotive world lie in the travelling and photography.

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