The first edition of Tata Motors Full Throttle Trail, an extreme off-roading property for Tata Motors SUV owners, concluded successfully at Taj Chandigarh. The trail was flagged off at 10:00 am from Taj Chandigarh and over 35 Tata Motors vehicles participated in the activity. On the track were 4×4 and 4×2 versions of the Safari, Xenon, Sumo and Aria. Each vehicle represented the toughness and ruggedness of Tata Motors vehicles. Customers from in and around Chandigarh attended the trail, manoeuvring challenging routes and the rugged terrain. The track had been prepared specially for this off roading activity.
Speaking on the occasion, Anand Totla, regional manager – Tata Motors, said, “We are delighted to host the first edition of the Tata Motors Full Throttle Trail, and are overwhelmed with the response and participation received from our customers. Through off-roading events like this, customers not only have the opportunity to go off-roading but also experience the tough and enduring nature of Tata Motors SUVs.”
The Tata Motors Full Throttle Trail gave participants a chance to test the capabilities of Tata Motor’s SUVs. There were a total of 21 trails which took months to plan. It comprised of twists and turns, hills and valleys, sand beds and slush, smooth and potholed but the participants enjoyed their experience and completed the trail in record time. The company also launched another such adventure project called Tata Motors Full Throttle Experience, the first of which will be flagged off from New Delhi on June 22, 2012.
About Tata Motors Full throttle –
Tata Motors launched the Tata Motors Full Throttle in February 2011, as a platform for steering the company’s participation in motor sports and allied activities. The platform also helps the company, in organising and synergising all efforts and activities, in the area of motor sports, including development and testing. Tata Motors Full Throttle has been victorious in some of the most reputed rallies namely Desert Storm, Dakshin Dare, Raid De Himalaya, Eastern Mountain Safari rally and the Hornbill International Motor rally. The Tata Motors’ utility vehicle portfolio comprises of the recently launched, Tata Sumo Gold, the premium Crossover Tata Aria, the Tata Sumo Grande, the Tata Safari 4×4, the Tata Sumo 4×4 and the lifestyle pick-up Tata Xenon XT.
Image Credit – Facebook (Tata Motors Full throttle)