Mr. Keita Muramatsu – President & CEO Honda Motorcycle Scooter India, Mr. Y. S. Guleria, Vice President -Sales & Marketing, Honda Motorcycle & Scooter India Pvt. Ltd.
As scheduled, Honda Motorcycle and Scooter India (HMSI) today launched an all-new variant of Activa, christened as ‘Activa-i’. Although we expected Honda to launch a flagship variant in Honda scooters line-up with 125cc engine, the final product turned-out to be a low-end variant of Activa and comes powered by the same 109.2cc engine that also power the Activa, Aviator and Dio.
This is another important move taken by HMSI, to conquer more share in the market. As India is a price oriented market, seems like Honda has studied the market clearly, that quality product priced at a cheaper rate booms in the market. Thus, the company introduced commuter bike ‘Dream Neo’ and now the most affordable scooter ‘Activa-i’, which Honda calls the ‘personal compact scooter’.
These launches are a part of Honda India’s ambitious goal, to launch four new products in the country every year to become the biggest two wheeler manufacturer in India by 2020. In 2013, the company has already launched Honda CB Trigger 150cc, Dream Neo 110cc motorcycle and Activa-i compact scooter. One more launch this-year remains is a mystery two-wheeler as of now.
Coming back to Activa-i, although its priced affordable it comes with some best in class features like Combi Brake System (CBS) reducing the braking distance by 24 per cent, tubeless tyres, maintenance free battery, viscous air filter, and a storage space of 18 litres. Honda Activa-i’s lean and compact design and 103kgs of weight make it easy to handle in traffic, should appeal to the fairer sex.
2013 Honda Activa-i
The Activa-i uses the tried and tested 110cc 8PS mill from the Activa HET and Honda claims similar 60kmpl fuel efficiency. Honda India has priced the Activa-i Rs. 44200 (ex-showroom New Delhi), which is very reasonable considering the amount of features it offers and on-road it costs Rs. 48650. That’s Rs 3000 lower than the standard model Activa today.
“As a leader in the automatic scooters segment, Honda’s entry into the personal compact segment with Activa-i is its next strategic step towards reinforcing its market leadership.” said HMSI president and CEO Keita Muramatsu. Honda plans to sell 1 lakh units of the Activa-i this fiscal and is targeting working people aged between 25-30 years. The Activa-i will be on-sale in dealerships across the country by end of this-month.
4 Shades available in Honda Activa-i –
- Alpha red metallic
- Purple metallic
- Pearl sunbeam white
- Beige metallic
Technical Specification of Honda Activa-i –
- 4-Stroke air-cooled engine
- 109.2 CC Displacement
- Peak power of 8 BHP @ 7500 RPM
- Peak torque of 8.74 Nm @ 5500 RPM
- V-Matic automatic Transmission
- Self-Start and Kick start option
- Mileage of 60 KMPL
- Spring loaded hydraulic suspension at front
- Spring loaded hydraulic suspension at rear
Other Specifications & Features
- Battery MF-12V 3Ah
- Headlamp- 12 V 55W
- Underbone type Frame
- Dimensions- 1795mm x 705mm x 1115 mm
- Wheelbase of 1238 mm
- Seat height of 765mm
- Front and rear tyre size of 90/100- 10 53J
- Both front and rear tubeless tyre
- Combi-brake technology
- Front and rear drum brakes with diameter of 130mm
- Viscose paper air-filter
Check out more pictures after the jump.
Also see – Honda updates its scooter range with all-new 2013 models