American cruiser bike manufacturer, Harley Davidson today unveiled a new entry-level motorcycle, Street 500 and Street 750, for emerging markets like India. The unveiling ceremony took place before their EICMA premiere, which would take place some hours later in Milan, Italy. This is the first all-new platform from Harley-Davidson in 14 years – are built for urban environments with all-new liquid-cooled engines have been codenamed ‘Revolution X’, nimble agility and the sound and look that lets everyone know they are genuine Harley-Davidson.
The Harley Davidson Street 500 and 750 models will be built in India, at the Harley Davidson’s Bawal factory in Haryana and will be exported to countries around the world. Harley Davidson will source a high amount of parts for the Street 500 and 750 from India and this move will cut costs for the brand. Thus, the Street 500 and 750 models will be the least priced Harley’s in the American motorcycle maker’s global line-up. International prices for the Street 500 will begin from about $ 6,700 or Rs. 4 lakh while that for the Street 750 will be $ 7,500 or Rs. 5 lakh.
In India, expect a lower price tag for the Street 500 & Street 750 due to the extensive local sourcing and low cost of production. Harley Davidson will unveil the Street 500 and 750 models in India at the 2014 Indian Auto Expo while the motorcycles will be available at your nearest dealer from Q2 2014 in India and USA. Production of these motorcycles will begin early next-year and manufacturing the Street range of motorcycles at bikemaker’s Bawal mother plant in India will also give Harley Davidson fatter margins, in turn improving profitability.
The Street 500 and 750 feature the Revolution X range of (494 cc and 749 cc) V-Twin engines that Harley Davidson has developed to power its new range of motorcycles. The Revolution X range of engines, while retaining the traditional V-Twin layout of Harley, pack in fuel-injection, a 4-valve head and most importantly, liquid cooling. Harley’s marketeers were keen to mention that these liquid-cooled units will have the exhaust note of an air-cooled engine however. The motorcycles get a 6-speed manual gearbox that transmits torque to the rear wheel by means of a belt drive. The Street 500 and 750 will also come with a host of customization options.
Matt Levatich (President and Chief Operating Officer, Harley-Davidson) said –
“These are the newest motorcycles to join our Dark Custom lineup, which helped make us the number-one selling brand to young adults in the U.S. for the past five years. “Both the Street 750 and Street 500 were designed with thousands of hours of input from young adults in cities around the world. This input guided both the attitude and capabilities of these motorcycles. They are proof that being customer-led continues to be a core driver of our product development process.”
See more pictures of 2014 Harley Davidson Street 500 –
See more pictures of 2014 Harley Davidson Street 750 –
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